Getting your website on the top of the search engine search results is the topmost priority for most people. Bloggers and business websites use different methods to get the highest ranking for their site. One of these is by better search engine optimization of your website. A better search engine optimized website gets better ranking very easily.

To make your website better optimized for the search engines, providing good content is not the only requirement. Other things like fast loading, better user interface, authentic and unique content, compatibility with mobile devices, and many more things are required.

To acquire all these qualities on your website, it is not an easy job. While some tools can assist you in achieving all these things on your website. The top 20 Free Local SEO tools that can help your blogging or business website to get better rankings on search engine results are discussed below.

Schema Creator

This is an amazing tool that lets you check the URL or Html of our site. Some intelligent algorithms are working that tell about different factors that will increase the search engine optimization of your website. You can also search for content related to your keywords using this tool.

Pros and Cons

Pros:

• Very efficient for making the structure or user interface of any website better.
• The prices are very affordable especially for individual bloggers and small business owners.

Cons:

• Their free version is only available for a very short time.
• There is no life support other than weekdays.
• You cannot contact the support via emails.

Pricing

Their pricing policies are very beneficial for the users as some of their packages are discounted. Their packages are as follows:

• A free trial version is available for 14 days. With 5 permanent tools for all of the users.
• The Starter package costs $29 per month and $300 annually.
• The Business package costs $99 per month and $996 annually.
• The Agency package costs $199 per month and $1992 annually.

An annual payment is beneficial as in all the packages, there is a discount for annual payment.

Google Structured Data Inspector

This tool can assist you in the betterment of your website very easily. It allows easy working methodology by allowing its users to paste the URL of their website or paste the code snippet. The tool works for RFDa structured data formats, microdata, and Validation of JSON-LD.

Pros and Cons

Pros:

• It is very easy to use the tool.
• Makes work very simple by allowing users to paste code snippets.

Cons:

• There are no cons to this tool.

Pricing – Free

This is a completely free tool provided by Google for all its users.

Local SEO Checklist

This website ranking tool can make your websites` ranking better by making the URL of your website simple and SEO friendly, reduction of the images` size present on your website and making the website easy to navigate. Many other tools come under this platform.

Pros and Cons

Pros:

• This tool provides 30 steps to make the website Search Engine Optimized.
• Very easy to use user interface.
• Searches more than 40 important directories for the listing of your business.

Cons:

• The vast set of tools and directories leave no cons for this tool.

Pricing – Free

Despite all of its amazing features, this is a free tool for all kinds of businesses.

Free review monitoring

In online business, reviews are a very important thing. They make your image for future customers. Responding to those reviews is an image builder for any online business these days. This too helps you to build your good image by managing all your reviews.

Pros and Cons

Pros:

• This tool helps you to monitor all of your online businesses and their reviews in one place.
• It has integration to alert you about all reviews via email

Cons:

• This tool only works for reviews, there could have been more features.

Pricing – Free

This is free to use too for all users.

Grade.us

Customer reviews are the most important marketing strategy. This is because it builds a level of trust in the people who will visit your website in the future. Managing your customer reviews also improves ranking. This is a tool that can help small level businesses and large-scale businesses as well for managing their online customer reviews.

Pros and Cons

Pros:

• Easy to generate reviews.
• Increases revenue.
• Very easy to use the software.

Cons:

• Most of the good features are not free

Pricing

They offer a free trial or their users whereas there is no free version available. Their paid packages are described here:

• The Professional package costs $180 per month, on annual payment, it costs $162 per month.
• The Agency package costs $400 per month, on annual payment, it costs $360 per month.
• The Enterprise package costs $2500 per month, on annual payment, it costs $2250 per month.

A free trial for all of these packages is available.

51Blocks Local Search Toolbox

If you are not sure about managing the reviews of your online business, then this tool can come in handy. It assists your website to get the best rankings by making your site optimized for Google my business. This makes sure that your site is targeting the correct local search items.

Pros and Cons

Pros:

• Easy to use user interface. This enhances productivity.
• For Local SEO, the simplified checklists make the work very easy for the users.
• Best for local SEO.
• Informs you about the area of focus for getting better local traffic.

Cons:

• Some features are lacking. Otherwise, there are no cons.

Pricing

Some tools are available for free, to know their exact pricing, you will need to sign up.

J-SON Schema Creator

This IS a tool that analyzes structured data to generate JSON-LD markups. This can be very helpful in improving the ranking of your website because well-structured data is beneficial for sire ranking.

Pros and Cons

Pros:

• There are many tools offered by this provider.
• Different tools for different landmarks in SEO.
• Easy to use User interface with integrated dark mode.

Cons:

• Provides different tools but it has no customer support for itself.

Pricing – Free

All of the tools and services offered here are free for everyone.

GroImgr

To maintain a level of trust in the local and other people, it is very important to rank your site at the topmost positions. To do this, it is a good option to add photos of your business. This can be very helpful for local traffic.

It is also important because the algorithms of search engines can be very efficient for the ranking of your website when you have done efficient geotagging.

Pros and Cons

Pros:

• No installation or complex coding required.
• No technical skills required to use this tool.
• Very easy to use interface.
• Very good customer support.

Cons:

• All of the amazing features are not included in the free version.

Pricing – Free

The free version is available for small level businesses. Although it does not have all the features and unlimited options, it is still very good for some people.

The paid package is also available for $9.99 per month. There are no options for annual or quarterly payments. There are no unlimited options as well.

SEO Powersuite

This Search Engine Optimization tool can be called as the perfect SEO tool. This is because it has all tools that can be needed by SEO newbies.

Pros and Cons

Pros:

• Provides great value for money.
• Awesome customer support.

Cons:

• Requires some basic level technical knowledge to understand to use it.

Pricing

There is a free trial version available for this tool. The starting price for the paid packages is $124.75 annually.

SEMRush Listing Management Tool

This tool can assist you in Getting getter site ranking by providing its local SEO services. It allows you to manage your business information and content over different platforms and directories.

Pros and Cons

Pros:

• Very easy maintenance of data everywhere.
• Making a change in one place changes all data which is very convenient.
• Duplicates are also taken care of.

Cons:

• There are no cons to this tool.

Pricing – Free

This tool is free.

Google AdWords Keyword Planner

Having right and up to date keywords for your content is very important. This tool helps you in this job.

Pros and Cons

Pros:

• Easy to use.
• Best and fast results.

Cons:

• There are no cons to this tool.

Pricing – Free

For this tool, sign up is free and you can use its services, you will pay as your customers act on your site.

Upcity free website analyzer

This is a tool that can assist you in checking the ranking of your site against some of your competitors.

Pros and Cons

Pros:

• Amazing for local SEO
• Easy to understand and use

Cons:

• There is no support for this tool, you may have to reach to their general support team for any of your concerns.

Pricing – Free

This is also a free tool

CopyScape

This is an incredible tool to check the authenticity of the content on your website.

Pros and Cons

Pros:

• Very fast results.
• Accurate results.
• Easy to use

Cons:

• There must be an option to select files from your computer instead of pasting text every time.

Pricing

It is a premium tool and its pricing options are somewhat tricky.

IT costs $4.95 per month for 10 pages, for additional pages, they charge $0.25 for each up to 500. If you want to check more pages, you can contact their support.

Pagespeed Insights

This is a tool offered by Google that provides suggestions to make your website faster. Faster loading websites can get better rankings quickly on search engines.

Pros and Cons

Pros:

• Best for local SEO.
• Accurate results.
• Results are provided in detail.

Cons:

• There are no cons for this tool

Pricing – Free

It is free to use that tool.

5minutesite

This site helps the local and small levees businesses in making their websites and display their content over the internet for free.

Pros and Cons

Pros:

• Easy to use.
• A detailed set of requirements makes it accurate.

Cons:

• Works on a selective radius limit.

Pricing – Free

All the services provided by this tool are free.

Structured Data Linter

This tool tells you about the structured data that is present on your website. You can enter by different methods like inserting links, files, or direct input.

Pros and Cons

Pros:

• Easy to use and fast.

Cons:

• No support available.

Pricing – Free

The services of this tool will cost you nothing.

Microdata Generator

This tool can help you in generating microdata for your website by pasting the link or code of your website.

Pros and Cons

Pros:

• Very easy to use.
• Versatility in input options make it very convenient.

Cons:

• No cons for this amazing tool.

Pricing – Free

Using this tool will be free for everyone with a Google account.

51Blocks

This code helps the small business owners to alter the code of their website for making small alterations in their websites. This needs very little knowledge of programming. All other things are provided by the tool

Pros and Cons

Pros:

• You don’t need an expert for making alterations on your website with this tool.

Cons:

• Very little technical knowledge is required.

Pricing – Free

Some services are available for free, others require pricing that will be decided upon contacting them.

Google Alerts

This tool helps you to get alerts about the latest topics of your interests. All of the alerts are directly emailed to you.

Pros and Cons

Pros:

• Provides useful information quickly.

Cons:

• Sometimes the alerts are off-topic

Pricing – Free

No cost for using this. All you need is to have a google account.

Whitespark

This tool is all about providing the right set of instructions related to leaving reviews on your website.

Pros and Cons

Pros:

• Compatible for both mobile and desktop devices.

Cons:

• There are no cons to this tool.

Pricing – Free

This tool also costs nothing.

Conclusion

Unable to decide on selecting the best tool for your website? This article can efficiently assist you. All you need to do is to understand the requirements, then a detailed view of all these tools will help you make your purchase decision.