Top 60 Free Marketing Tools (And Why You Should Use Them) (Updated 2024)

A curated list of the top 60 FREE marketing tools for your next marketing campaign. This collection of free marketing tools will help you do free keyword research, competitor analysis, social marketing, content marketing, and email marketing.

Digital marketing tools can let you execute an effective and proper marketing strategy.

Want better marketing? Use Mangools (10 days trial for FREE)

These are also effective to zoom past competitions to see where you are lacking.

Different digital marketing tools come up with different features. Knowing which can suit your needs can help you more in this regard.

In this list, I’ll show you the top 60 free marketing tools to make your marketing campaign more affordable and resourceful.

Here are my favorite Market Research & SEO tools:

#1 Great Value For Money	Mangools is one of my go-to tools to easily identify keyword opportunities to target. With the additional benefit of having all the metrics in one place to easily filter the best ones, it really facilitates the market research process. It’s also very easy and intuitive to use so I don’t have any issues with getting started quickly. And if you are on a budget, they offer an affordable monthly plan that will fit your needs.	9.8	Visit Website at Mangools.com
#2 Most Popular	Semrush is the best SEO tool on the market. It’s packed with features that make it easy to find data and insights about your site, competitors, and industry. You can use it to monitor your backlinks, track rankings across multiple keywords, see who’s linking to you (and who isn’t), spy on competitor sites…the list goes on.	9.8	Visit Website at Semrush.com

More of my favorite Marketing Tools:

#1 Best Value	Jarvis is a tool that allows you to generate any content 10x times faster! I was able to create a blog post in a matter of 15 minutes or less. Their AI assistant can write the content for you or even suggest topics in the niche you're in and research the market for new insights, data and content. They have a 5 day trial for free	9.8	Visit Website at Jarvis.ai
#2 Very Popular	TubeBuddy makes your YouTube marketing easy. It's a browser extension that adds a layer of tools directly on top of YouTube’s website. With just a few quick clicks, it helped me grow my channel from 0 subscribers to 1000s of subscribers using keyword research, advanced analytics and much more.	9.8	Visit Website at Semrush.com

Top 60 Free Marketing Tools

Free Keyword Research & SEO

KWFinder | Price: Free. Pro starts from $29.90/mo
Bing Ads Intelligence | Price: Free to download and use via the Microsoft Office Excel interface.
Google Trends | Price: Free
Soovle | Price: Free
Keyword.io | Price: Free. Pro plan starts from $29.00/mo
Ubersuggest | Price: Free
AdWord & SEO Keyword Permutation Generator | Price: Free
Bulk Keyword Generator | Price: Free
WordTracker Scout | Price: Free
Wordstream Free Keyword Tool | Price: Free

Free Web Analytics

SimilarWeb | Price: Free and enterprise plans
Piwik | Price: Free and enterprise.
Clicky | Price: Free
Adobe Analytics | Price: As a part of the Adobe cloud suite.
Mixpanel | Price: Free. Pro plans start from $999/mo
Google Analytics | Price: Free
Open Web Analytics | Price: Free

Free Survey Tools

SurveyMonkey | Price: Free. Pro starts from $34.00/mo
Typeform | Price: Free. Pro starts from $30/mo
AYTM | Price: Free. Pro starts from $75/mo

Free Social Mentions

SumAll | Price: Free
Follerwonk | Price: Free. Pro starts from $29.00/mo
Shared Count | Price: Free. Pro starts from $40.00/mo
Social Mention | Price: Free
Social Analytics (extension) | Price: Free
ShareMetric (chrome extension) | Price: Free
Mentia | Price: Free. Pro starts from $250.00/mo
BackTweets | Price: Free
Google Alerts | Price: Free

Free Social Media Management

Buffer | Price: Free. Pro starts from $15.00/mo
Tweetdeck | Price: Free
SocialOomph | Price: Free
Later | Price: Free
Crowdfire | Price: Free
Tailwind | Price: Free
Contentcal | Price: Free

Free Content Curation

Quora | Price: Free
Feedly | Price: Free. Pro starts from $5.00/mo
Medium | Price: Free. Pro starts from $5.00/mo
IFTTT + RSS Feeds | Price: Free
Google Search | Price: Free
Flipboard | Price: Free
Reddit | Price: Free
Pocket | Price: Free. Pro starts from $4.99/mo
Slideshare | Price: Free
Pinterest | Price: Free
Sidebar.io | Price: Free

Free Content Marketing

Canva | Price: Free
Pexels | Price: Free
Pixabay | Price: Free. Pro starts from $5.00/mo
Hubspot’s Blog Ideas Generator | Price: Free
Infogram | Price: Free. Pro starts from $19/mo
Wave.video | Price: Free
Loom | Price: Free
Title Generator | Price: Free
Tweak Your Biz – Title Generator | Price: Free

Free Email Marketing

Sender | Price: Free – Up to 2500 subscribers and 15,000 emails/mo
Benchmark | Price: Free – Up to 2,000 subscribers and 14,000 emails/mo
Sendinblue | Price: Free – Up to Unlimited subscribers and 9000 emails/mo
MailChimp | Price: Free – Up to 2000 subscribers and 10,000 emails/mo
Mailjet | Price: Free – Up to Unlimited subscribers and 6,000 emails/mo
Sendpulse | Price: Free – Up to 500 subscribers and 15000 emails/mo
MailerLite | Price: Free – Up to 1,000 subscribers and 12,000 emails/mo
Zoho Campaigns | Price: Free – Up to 2,000 subscribers and 12,000 emails/mo

Best Free Marketing Tools To Know

Free Keyword Research & SEO

KWFinder

What is KWFinder?

KWFinder is an amazing tool that can not only help you to strategize an effective SEO campaign. But this tool can also let you know how to stay ahead of your competitors in the best possible way. This tool is a mix of simple and advanced features.

Bing Ads Intelligence

What is Bing Ads Intelligence?

This is a powerful and strong keyword planning tool that will let you expand your keywords list with an MS Excel interface. It will let you research keywords and gauge their performance with ease. You can use keywords insights to make your keyword search campaign more effective.

Google Trends

What is “Google Trends”?

Google Trends is one of the most powerful tools to let you know general search trends on google. With this tool you can get to know what people are looking for. You can see insights for specific geographical areas too.

Soovle

What is Soovle?

This is a keyword research tool that comes with the simplest interface and lets you expand your keywords list to the level you want.

Keyword.io

What is Keyword.io?

This is a free keyword search tool that can let you find powerful keywords for your PPC, SEO, content or niche evaluation campaign. This can bring high relevant keyword suggestions to improve your audience connect effectively.

Ubersuggest

What is Ubersuggest?

Do you want to bring more traffic to your web or want to win the SEO game effectively? Just type your keyword or domain and let Ubersuggest help you in the rest of the process.

AdWord & SEO Keyword Permutation Generator

What is AdWords & SEO Keyword Permutation Generator?

This is an amazing keyword generator tool which will also let you generate its permutations. With this tool, you can easily get a huge list of AdWord and SEO keywords without even spending a penny.

Bulk Keyword Generator

What is Bulk Keyword Generator?

This is an effective SEO tool to benefit small businesses. It can let you generate a list of Local or global keywords with ease as per your needs.

WordTracker Scout

What is WordTracker Scout?

Scout Browser extension can help you to discover high-quality and high-performing keywords for your niche. It will offer you big keywords data and you can easily use that as per your needs.

Wordstream Free Keyword Tool

What is Wordstream Free Keyword Tool?

This tool has been designed to let you discover and export new keywords in your market. These Keywords can let you succeed in Bing Ads and Google Ads. Use this tool to find new keywords and prioritize your research.

Free Web Analytics

SimilarWeb

What is SimilarWeb?

Whether you want to make the right marketing decisions or need to discover what is trending right now, SimilarWeb is a perfect web analytics tool to consider. This intuitive free marketing intelligence tool is meant to empower your business.

Piwik

What is Piwik?

This is a powerful web analytics tool that will let you map your visitors’ journey on the web. This tool is built to offer security solutions for sensitive data of enterprises.

Clicky

What is Clicky?

Clicky can let you analyze, monitor and react to your traffic in real-time. This is a user-friendly, and seamless integration tool which anyone can consider.

Adobe Analytics

What is “Adobe Analytics”?

This tool can let you start with web and marketing analytics today. So that you can get to know how to make better decisions. Adobe Analytics can let you reimagine your customer experience with ease.

Mixpanel

What is Mixpanel?

Use this tool to learn why and how you can convert, engage and retrain users effectively to grow your business. Analyze your user’s behavior on your website and make smart decisions to get more benefits.

Google Analytics

What is “Google Analytics”?

Google Analytics can let you analyze your website data for free. This can let you understand your website and users more effectively and will make you able to make smart decisions.

Open Web Analytics

What is Open Web Analytics?

This is a free and open-source web analytics tool. This will let you keep your website in control of how you analyze the use of your website. This will help you to track people on your website.

Free Survey Tools

SurveyMonkey

What is SurveyMonkey?

This is an effective platform that will grow and change as per your needs over time. you can browse its attractive plans to enjoy its amazing features.

Typeform

What is Typeform?

This can be an effective tool to interact with your people via forms and surveys from people. This can be a great chance to know how to grow your business in exchange of information.

AYTM

What is AYTM?

This is one of the advanced and strong tools to perform beneficial surveys. This can deliver best and quality market research results and can let you know how to focus on powerful and unique solutions.

Free Social Mentions

SumAll

What is SumAll?

This is an effective tool to automate your social media tasks. You can get better opportunities to grow with this tool without putting too much time and effort in the process.

Mention

What is Mention?

This is the best tool to monitor, analyze and maintain your brand mentions on social media platforms. Also, this can let you monitor your business on the web, listen to your visitors and create effective solutions for social media.

Follerwonk

What is Follerwonk?

This tool will let you search twitter bios to compare these accounts to target new influences. Even more, this will also let you analyze the breakout of users over time and will help you to match your activities to gain more profit.

Shared Count

What is Shared Count?

This amazing tool is meant to give your holistic engagement data on web content. From simpler WordPress use to larger API integrations, this tool can make it easier for you to see which content is working for you effectively.

ShareMetric (chrome extension)

What is Share Metric?

This tool can help you to analyze your social, keyword and links’ data. This tool is available in chrome extension form. That clearly means it’s super easy to get your required data with this.

Social Analytics (extension)

What is social analytics?

This is an effective tool that you can integrate into your browser to see analytics data for your required URL. This will also let you acquire your URL social data from different social platforms.

BackTweets

What is BackTweets?

This is the right time to focus on enhancing your user’s experience with your website. For this, you can easily consider the very first real-time web personalization solution which can let you automate your essential web tasks effectively.

Google Alerts

What is Google Alerts?

Do you want to enable alerts for interesting and new content for your website? Google Alerts is the best tool to enjoy this experience amazing.

Free Social Media Management:

Buffer

What is Buffer?

Buffer is a tool that will let you plan, create and publish thumb-stopping content that can drive meaningful growth for your website.

Tweetdeck

What is Tweetdeck?

Tweetdeck is an all in one solution to monitor and analyze your Twitter account and learn how to grow your presence on Twitter in the best possible way.

SocialOomph

What is SocialOomph?

Schedule your posts on social media platforms with Social Oomph and enjoy effortless results to improve your social media presence with ease.

Later

What is Later?

This is one of the most effective tools for free marketing on Instagram. Plan, schedule and analyze your Instagram posts with Later effectively.

Crowdfire

What is Crowdfire?

Crowdfire is meant to make social media management simple for you. This tool can let you discover and schedule social media content from one place.

Tailwind

What is Tailwind?

Tailwind can help you to grow smartly on Instagram and Pinterest. This tool can let you get real results in a shorter time period.

Contentcal

What is Contentcal?

This tool can let you pre-set times for your social media content. This tool has been trusted by tons of agencies and individuals for effective services.

Free Content Curation

Quora

What is Quora?

Quora is one of the most amazing platforms which can help you to get an idea about what people want to know and how you can create content to meet your audience’s needs and requirements.

Feedly

What is Feedly?

There is no need to get confused with information overload. Because Feedly can help you to know the topic and trends you should care about to grow your business.

Medium

What is Medium?

Select what you are into and let Medium help you to find the great, trendier and interesting things. This will let you find compelling ideas you can consider with ease.

IFTTT + RSS Feeds

What is IFTTT + RSS Feeds?

This tool can let you connect your RSS feed with Twitter. So that you can get to know when your favorite topic is live instantly.

Google Search

What is Google Search?

Google is one of the best and most effectively used options to know what people are looking for. Google suggestions can also let you know what people are searching for more about a specific topic.

Flipboard

What is Flipboard?

Flipboard is bringing a great opportunity for you to share and discover stories that are shaping the world. This can let you find new stories for effective content ideas daily.

What is Reddit?

Reddit is a tool that can let you know top broadcasts in real-time. You can easily use this information to create a topic that can attract visitors.

Pocket

What is Pocket?

This tool can let you save your desired content from everywhere. You can curate your own space to fill with the content you want to read, analyze and learn.

Slideshare

What is Slideshare?

This platform can let you discover, share and learn with the tons of data available here in the form of presentations, documents, infographics and much more.

What is Pinterest?

Pinterest is a social media platform that can help you to save and discover information on websites using images, GIFs and even videos on a smaller level. This can let you browse what people are sharing and which content is attracting more people with ease.

Sidebar.io

What is Sidebar?

Sidebar is collecting the best links CSS, UI designs, typography, user-search and much more. This has become a well-known resource for designers to know top of the town news, resources, and trends.

Free Content Marketing

Canva

What is Canva?

Canva is an effective tool that will let you design your content in visual formats and let you post your designed content anywhere.

Pexels

What is Pexels?

Pexels is an effective place to find out free stock photos that have been shared by plenty of creators. You can integrate these photos into your social media or website content to make that more attractive.

Pixabay

What is Pixabay?

Put your hands on the best royalty-free stock images here which are easier to download and utilize in your content.

Hubspot’s Blog Ideas Generator

What is Hubspot’s Blog Ideas Generator?

Do you need some amazing and attractive blog ideas? This tool can let you get the best blog ideas without spending any money.

Infogram

What is Infogram?

Infographics are becoming more popular with every passing day because of their high user-engagement rate. Infogram can let you create attractive infographics with ease.

Wave.video

What is Wave.video?

This tool can offer you everything which you need to create engaging and branded video content. This is a free tool that can bring amazing options for you to make videos attractive.

Loom

What is Loom?

Loom can let you convey information to your audience in the form of a video. This can be the best way to get your desired message across efficiently.

Title Generator

What is Title Generator?

This is an amazing free marketing tool that will let you generate more than 700 headlines with one click only. Get the best catchy headlines and generate content ideas with this tool for free.

Free Email Marketing

Sender

What is Sender?

Sender is empowering its users to build a communication bridge with their clients via sending emails. This can let you communicate with your customers to promote business growth.

Benchmark

What is Benchmark?

This is a simple to use email marketing platform which will let you send emails and build a relationship with customers effortlessly. Stop fussing with a complex email marketing platform and send emails to your email list quickly.

Sendinblue

What is Sendinblue?

Sendinblue is an effective tool that can let you take flight with free marketing and sales toolbox. Bring better opportunities to sell, grow and engage your customers.

Price: Free – Up to Unlimited subscribers and 9000 emails monthly

MailChimp

What is MailChimp?

Make your email marketing campaigns seamless. This all-in-one platform has tons of pre-built templates, automation, and segments to serve your needs effectively.

Price: Free – Up to 2000 subscribers and 10,000 emails monthly

Mailjet

What is Mailjet?

This is an all in one platform where you can create, customize and send your emails with ease. This can let you come together on one platform in real-time to ensure a successful email marketing campaign.

Price: Free – Up to Unlimited subscribers and 6,000 emails monthly

Zoho Campaigns

What is Zoho Campaigns?

Zoho Campaigns is a solution that can help you in creating and tracking successful email marketing. This tool can help you in developing a strong and powerful customer base in the best possible way.

Price: Free – Up to 2,000 subscribers and 12,000 emails monthly

In Conclusion

These are some of the top 60 free marketing tools which you can utilize to grow your business effectively. Choose the one which you are finding the best for you as per your needs.

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